WhatsApp Marketing and WhatsApp Automation

Of late, WhatsApp automation has become a buzzword. There are many companies providing solutions around this.

What are these solutions covering ?

* Onboarding businesses on to Meta using Embedded Sign Up

* Creating WhatsApp templates and getting them approved on Meta

* Running WhatsApp campaigns and collecting leads

* Chatbots to answer some of the queries from customers

* Chat functionality to help Agents connect with customers

Above features are the bare minimum offered by every vendor. Whereas MsgKart being a direct Partner with Meta, provides an advanced set of features including but not limited to the below…

* Running Instagram Ads that Click to WhatsApp

* Attach LLM to enable AI capabilities.

* Build RAG based AI Chatbots that can answer the customer queries

* Third Party CRMs/ERPs can be easily integrated using the API

* Through Single / Bulk message APIs, 3rd party systems can automate sending messaging

* Schedule Single / Bulk messages towards customers

* Drag and Drop Omni channel Chatbot builder allows simple to most complicated chatbots to be created

MsgKart’s Built In CRM offers

* Contact Management. Contact details can be created as a single entry/uploaded in bulk. Contact details are configurable

* Lead Collection, maintaining lead data. Lead fields are customizable.

* Advanced chattool covering all WhatsApp Business API constructs

That's Not All.. WhatsApp provides a very rich user experience through forms. Various use cases can be built using MsgKart platform, like

* Appointment flows,

* Lead generation forms

* Various data collection forms

* Survey / Feedback

MsgKart provides advanced analytics around WhatsApp messaging

* Count of delivered, read, interacted

* Allows specific button clicks to be tracked, which helps for tagging the customers and in turn targeting them in the follow up campaigns

* Form results especially for Survey/feedback

WhatsApp Marketing and WhatsApp Automation

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